Professional services PR
  Litigation and Legal | Wealth Management | Accounting | Private Client
Services

 Services 

PR programmes are carefully crafted to align with your business objectives 
Why PR?

Are you best known for conducting the kind of work you want to attract more of? How is your brand perceived by your peers? Are you positioned where you want to be in the market? How do you envisage your brand growing? Do you want to grow one of your organisation's practice areas by recruiting top  talent?

With Clare's PR, you are carefully positioned in the public eye demonstrating your expert knowledge. The media outlets you appear in are selected based on the audience you want to be reaching (from referrers to prospective clients). Together we identify your business objectives and the key messages you want to be delivering, and source editorial opportunities accordingly - online, on air and in print.




What Clare's PR can do for you:
  • Source opportunities for you to feature in key media titles (whether national, broadcast, legal, lifestyle or specialist trade publications)
  • Write either press releases, quick turnaround comments or full articles to help ensure your message is on-point while minimising the time PR takes you away from your fee-earning work
  • Journalist meetings are set up to show editors what your expert knowledge can bring to their stories, helping to forge long-term relationships
  • Spearhead the news agenda by leveraging your unique knowledge / insight to educate journalists as to what key issues they should be covering 
  • Make a splash about your organisation's news by crafting a story that sets you apart from your competitors
  • Liaise with journalists (e.g. court reporters) who are writing about your cases or firm news to ensure their stories are accurate and positioning you in the right light

A standout, personalised approach...

Your message heard

Your public voice aligns with the firm's wider strategy, showcasing why your services should be employed over your competitors'

Writing and finessing 

Help with drafting articles and comments, as well as editing or re-working existing material

Connecting with your market

You occupy the media space that your target audience reads, positioning you as front-of-mind in your line of work

Distilling complex topics

With keen knowledge of the law, distilling complex topics into straightforward, easily digestible stories is key for press coverage

Taking the pressure off

Navigating sensitive cases, client conflicts and confidential information so that you are always in control and comfortable with your position in the media

Quick to action

Always aware of the day's news agenda, identifying comment opportunities and getting you quoted in breaking news stories 
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